Thames Valley law firm Boyes Turner has advised Resonant Group on the acquisition of OPEN Health’s PR business. It will be renamed Anthem Public Relations and work alongside Resonant’s existing brands, Bedrock Healthcare Communications and Origins Insights.
The acquisition allows Resonant Group, a specialist in healthcare engagement, to expand its client offering. A multi-disciplinary team from Thames Valley firm Boyes Turner advised Resonant Group on the acquisition.
Chris Dobson, a corporate partner at Boyes Turner led the team. He said: “This was Resonant Group’s first acquisition, which is always an exciting milestone for any business.The team at Resonant has taken a very strategic approach, and the acquisition will enable them to deliver even more to their clients going forwards.”
“As part of our client-focused strategic growth plan we had planned to build or acquire a specialist health PR offer alongside our existing offerings of authentic, actionable patient insights and creative medical education, so this opportunity was very timely,” said David Youds, CEO and owner of Resonant Group. “We are excited to welcome the Anthem team to the group, creating a new home and compelling new opportunities for them, while maintaining outstanding service for their clients.”
“The chance to grow our already successful offering with the guidance and support of David and the Resonant leadership team is a fantastic opportunity,” said Barney Miles, director at Anthem.
Chris Dobson led the team supported by corporate solicitor Rachael Brenchley, head of technology Mark Blunden and associate in the employment team Katie Harris.